Identify successful approaches to technology and innovation management for the effective identification, evaluation and development of new technologies. On this basis, design a consistent strategy and derive your future fields of action. Test the knowledge gained in practical exercises to develop innovative business models for your individual market success on this basis.
Course Contents
▶ Field-tested methods for the systematic design of a strategic technology and
innovation management
▶ Interfaces to business model innovations and agile technology development
▶ Solidification of newly-acquired knowledge in practical exercises on the basis of
a continuous case study
▶ Best practices from industrial practice
Group of Participants
You are a specialist or executive in a technology-oriented company, particularly in the fields of research and development, technology and innovation management, new business development and strategy, production and technical purchasing and management.
Motivation
Building and maintaining a successful market position entails selecting the right technologies. Ever shorter technology and product life cycles, increasing global competition and increasing individualization of products require companies to understand or anticipate the needs of their customers. Well conceived technology management is therefore no longer a luxury, but a must!
Methodology
In five days of attendance, successful approaches from science as well as from industrial practice will be presented in lectures and deepened as part of an end-to-end case study.
Further information regarding the certificate course "Chief Technology Manager"
First Day: "Technology and Innovation Management as a Success Factor"
Second Day: "Competence Analysis and Competence-based Diversification"
Third Day: "Environmental Analysis, Development of New Business Models and the Technology Strategy"
Fourth Day: "Technology Scouting and Monitoring, integr. Technology Planning and Agile Technology Development"
Fifth Day: "Outlook Technology and Innovation Management and Exam"
